We don’t just speak about protecting the environment and acting against the current crisis humanity has been itself in, but we walk the talk. We are a purposeful brand, a zebra brand (reference it), not a unicorn, so everything we do, we do it for a good cause and beyond profit. We were born from the need to protect the oxygen giving organisms as they support exercise and life.

Our brand purpose is clear: we’re here to awaken the potential and importance of an active world fuelled by sustainable oxygen giving environments and honest ingredients that support local flora and fauna. We exist to inspire an active lifestyle that also enhances the skin through clean and environmentally awesome formulas.

Respecting and protecting the natural world is at the heart of everything we do, hence we have gone an extra mile in terms of technological research for our products. We are the first beauty brand to use 100% recycled and recyclable bottles (apart from the caps, which we are currently working hard on finding alternatives), packaging, labelling and accessories. Achillea has been designed to function in a circular economy that doesn’t require new resources. Furthermore, every product contributes to the regeneration  of oxygen giving forests across Europe.